Thursday, January 15, 2009
Edifice Complex:
I remember watching a TV commercial where a young man drove his father out into the middle of the desert to show him the location of the new warehouse. His father said, “How can we run a business way out here.” His wise son said, “The Internet!”
According to Jargon Database.com an Edifice Complex is defined as “The tendency of politicians to have large buildings and stadiums built as a concrete reminder of their "Legacy". Look around and you don’t have to look far to see business with the same mentality. What they are saying is I want a place where I can bring people to show my importance, control and power. The interesting thing is who is paying for that building?
Well let’s take a look at it from my point of view. YOU! The consumer pays the loan off, the utilities, the open space where products sit and sit and sit allowing you to buy material that may be 2 or 3 years old. You pay for the tow motor that is only used two or three time a week and the driver. You pay for the person stuck behind a desk to answer the phone. Your hard earned dollars pay so some guy or gal can say, “We have a brick and mortar facility with a warehouse.”
Now let’s look at the other side. In today’s market if you are not a manufacturer you can cut the price to a realistic number by keeping your “Edifice” to a realistic space. Yes, I have a warehouse but it is small. It is for bringing in stock for local repeat customers who want to pick it up, but I would not call it a building to the glory of Jon or Steve. It is a small facility to serve those who need it.
I and my office are on the move along with millions of people around the world. In other words where I take my computer I am taking the office. I deal with people from Vermont to Florida, Washington to the tip of California every week. I want them to see http://www.summitfencesupply.com/ as the showroom of the future. If you need to touch the product FedEx will bring a sample it to your door. If you want a load of vinyl fence or a truckload of snow fence it will be shipped to your facility or your home.
I love the future of commerce in the world. I can do business with you anywhere in the world through e-mail or, in some cases, video feed. Let us come to you when and where you are by the touch of your finger.
I would love to hear from you as to your feeling about e-commerce in the now!
Jon Mullender
President
SummitFenceSupply.com
e-mail jon@summitfencesupply.com
Blog summitfencesupply.blogspot.com
Sunday, January 4, 2009
Is 10% Still Costing You Money
The other one I love is, “Guaranteed lowest price” In essence that means if you are not fooled by that tagline and are willing to pay our higher price then companies still get you by getting you to call us back after you’ve done all the work.
Here are 5 things to think about when shopping anywhere, not just online.
- Find someone you feel safe with. Talk to them! You get a sense of their willingness to work with you as a person first.
- Check pricing with other people selling the same product.
- Remember anything times zero is still zero. That is to say that many companies will come down in price to some extent just to get your business.
- If someone’s website is covered with 10% off and “guaranteed lowest price” they don’t have confidence in their abilities and pricing and are trying to trick customers into buying.
- Shop around, shop around, shop around.
Our philosophy as Summit Fence Supply, LLC is that we have margins we have to sell products in order to make a living and to be there in the long run. But to lie to a customer or mark up our price so that they will think that a discount is a true savings makes the Internet Market place the same as a used car lot.
I would love to hear from you. If you have had an experience in Internet shopping good or bad… please feel free to comment.
Jon Mullender
President
Summit Fence Supply, LLC
jon@summitfencesupply.com
summitfencesupply.com
http://www.summitfencesupply.blogspot.com/
Thursday, January 1, 2009
2009 Time to Grow so Let's get Going.
My goals need to be divided into personal, intellectual, emotional, social and spiritual goals. A rounded person does not just focus on the development of the business but the development of personal relationship with those dear to him. Is his wife his best friend? Does his grandchild, son and daughter-in-law know that they are loved unconditionally by the time I spend with them. Do my customers know I care more about them than I do their purchasing power? How do I show them their importance?
This year will be a great year. I could care less what the media says about recession because by listening and believing that malarkey allows me to make excuses for not taking personal responsibility for my life and my results.
So with the help of friends and God bring it on. I am ready for action.
I hope all my family and friends the very best 2009 and when the year is done and life has given us what it will we will be talking about the great New Year 2010.
Jon Mullender
President
Summit Fence Supply, LLC
http://summitfencesupply.com/
jon@summitfencesupply.com
Monday, December 22, 2008
Privacy?
At Summit Fence Supply, LLC we speak to customers that are looking for vinyl privacy fence. There are cheap privacy fence and there are high quality vinyl privacy fences. Since we sell on the Internet I only want to carry what I know will satisfy my customers fencing needs.
What do customers ask for when they call:
- Do I carry wind resistant vinyl privacy fence?
- Does it come in other colors than white?
- How long are the sections?
- Do they make vinyl privacy fence that looks like wood?
- I live in the south and would like to have my privacy fence have a stucco finish is that possible?
Take a look at the video show below and see if this helps in your search for the perfect privacy fence for you.
Of course prices will vary depending on the style you are looking for so give us a call at 888.856.0551 or e-mail me at jon@summitfencesupply.com. To see the whole sellection we carry go to http://summitfencesupply.com/Privacy-vinyl-fence-and-gate-index.asp
Jon Mullender
Summit Fence Supply, LLC
http://summitfencesupply.com/
Thursday, December 11, 2008
Simtek Privacy Fence: What a great option
Here is a comment from one: "Jon, The DVD you sent me on this product was a good selling point. I was impressed with the impact resistant tests. I have yet to try the baseball and golfball test, but my wife has tested the rock test. I have not finished landscaping around the fence and my wife was mowing and hit a rock, slinging it right at the fence. It was a golf ball size rock and hit the fence pretty hard. It didn't even scratch it. If I had vinyl, I would already be replacing a panel. I love it! It is a great product!!"
Here are some great facts about Simtek:
- Authentic: Granite look walls and gates
- Temperature: Stable in hot and cole weather withstands test at -40 to +140 degrees F.
- Sound Barrier: Blocks 98% of direct sound compared to 75% for wook and concrete 100%
- Impact: Superior impact strength, baseballs and golf balls and rocks bounce off.
- Fade Resistant: UV stabilized for a lifetime of vibrant color.
- Warranty: Maintenance free with a full lifetime warranty
If you need more information on this wonderful alternative to wood fence, vinyl privacy fence let me know and I will send you one of these DVD's and you will see for yourself why I am so impressed with this stone-like fencing.
As the "Fence man on Wheels" I want to offer you a winter discount of 5% until February 1st 2008. Just use this code to let me know you read this on the blog. 2157023 when you call.
Jon Mullender
President
Summit Fence Supply, LLC
Phone: 888.856-0551
email: jon@summitfencesupply.com
Take Advantage when others are Taking Advantage of YOU!
Now you can get a beautiful wrought iron looking aluminum fence for almost the same price. No doubt aluminum looks nicer but also will not rust over the years. It comes in a lot of designs as you can see if you go to aluminum fence on our site. We at Summit Fence Supply, love to serve our customers and if I can offer a better fence for a lower price. By-golly I will.
Jon Mullender
President
Summit Fence Supply, LLC
jon@summitfencesupply.com
Monday, June 9, 2008
Our Mission Statement
Summit Fence Supply, LLC was started to be different a different kind of Fence company. In order to keep a history of who we are we needed a mission statement.
Now for the first time we are making our vision public.
Customer service is what separates us from others companies. We seek to serve each customer as though they were our only. Each project is different, which makes it imperative to understand the needs in order to properly match the project to the product.
Summit Fence Supply, LLC only sells high quality material. Our products come from well established companies whose brand name is an industry leader with the best support and warranties our customers can rely on.
Our pricing is always fair. We provide sensible pricing and refuse push people into a sale based on our inventory. We will not allow performance to be cut just to meet a competitor’s price however we are determined to be in line with industry standards.
Summit Fence Supply, LLC truly views our customers as our friends and they can depend on us to deliver what we have promised.
Jonathan C. MullenderPresident of Summit Fence Supply, LLC
